A&R Edelman Opens New York Offices; Adds Financial Communications Practice

NEW YORK—Feb. 13, 2001—A&R Edelman, a top-ranked Silicon Valley public relations firm, has opened New York offices and launched a comprehensive financial communications practice. Building on the momentum of strong growth in 2000, A&R Edelman is moving to enhance its core client offerings and to better serve its East Coast clientele and media community.

A&R Edelman New York's public relations offering includes the full range of award-winning services the agency provides for technology-industry leaders such as Agilent Technologies, Juniper Networks and Palm Inc. Programs will serve clients based in New York and elsewhere on the East Coast, and will include strategic communications planning, media and analyst relations, message development and awareness campaigns.

A&R Edelman's newly created financial communications group offers services designed to raise a company's profile within the financial community and enhance valuation at every stage in growth-from startup to global leader. For emerging companies, the group's services include positioning, business-plan development, product definition, competitive analysis and support for capital-raising activities. For companies active in public financial markets, services include initial public offering strategy and outreach, strategic investor relations, crisis management and merger and acquisition communications activities.

"A&R Edelman New York will deliver an immediate benefit by making our services broadly available in a range of time zones," said Bob Angus, president and managing partner of A&R Edelman. "We see demand heating up for integrated financial communications, investor relations and public relations services. Our New York team will help us continue to deliver winning programs for existing and new clients."

A&R Edelman New York is located in the heart of Manhattan's financial district on Wall Street. In addition to experts in public relations and financial communications, the staff includes former investment bankers, journalists, attorneys and researchers.

About A&R Edelman
A top-ranked public relations agency with offices in Silicon Valley and New York, A&R Edelman is an experienced team of communications professionals and creative thinkers who work with technology companies to raise visibility, build momentum and increase market advantage. The agency's clients are among the industry's most innovative and closely watched companies, from ground-breaking startups to world leaders such as Agilent Technologies, Juniper Networks Inc. and Palm Inc.

A&R Edelman offers complete public relations and financial communications programs, representing technology companies in the e-business, infrastructure and pervasive computing marketplaces. For more information, contact A&R at 650-762-2800 or on the Web at www.ar-edelman.com.

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